While everyone is trying to get their skin to look like a glazed donut, comedian Ilana Glazer is trying to encourage us to do the opposite.
In this barely-branded comedy special, she touches on skincare woes and makes way for Garnier to step in and introduce their Micellar Cleansing water.
This 360 campaign consisted of a long-form comedy set, social cutdowns, additional content from Ilana, influencer videos, PR packages, special donut deliveries (!), and a live event.
ACDs: Ellen O’Donnell and Zach Buckner
Sr. Art Director: Rhiannon Blouin
Sr. Copywriter: Victoria Pla
